Latest News and Insights

The Snapshot with Maneesha Bhangle

17th July 2026

How brands can stay visible in the era of fragmented search.   I sat down with Maneesha Bhangle, our Senior PR Manager, to discuss fragmented search: what is means, how it affects brands, and how they can remain visible in a world where the starting point is no longer well defined. Q: Let’s start with […]

Read Article
Brand Crush: Pride Month

5th June 2026

Brand Crush – where we unpack the brands shaping culture through clever positioning and smart storytelling. To celebrate Pride Month, the team at Thinking Hat came together to talk about the LGBTQ+-owned and queer-friendly brands that resonate with us most. From independent bakeries to creative studios and breweries, these are the brands inspiring our team […]

Read Article
The Snapshot with Shanti Airey

21st April 2026

What brands can learn by staying authentic   We sat down with Thinking Hat intern, Shanti Airey, to talk about marketing campaigns that get cultural alignment right. Q: Let’s start with a bit of background. What made you want to get into PR? I’m Shanti Airey and I’ve recently graduated with a psychology degree from […]

Read Article
Brand Crush: International Women’s Day

6th March 2026

Welcome to Brand Crush – where we unpack the brands shaping culture through clever positioning and smart storytelling. We’ll break down what makes their messaging work and share ideas that brands can apply to their own strategy. To mark International Women’s Day, we’re launching the series by celebrating female-led brands that are knocking it out […]

Read Article
The Snapshot with Sophia Mohr

22nd January 2026

What brands can learn from from Marty Supreme’s marketing.   We sat down with Sophia Mohr, who is on our Thinking Hat internship programme, to talk about the PR trends she’s excited about. As an avid follower of pop culture, Sophia loves when film marketing does the unexpected. Q: Shall we start with a quick […]

Read Article
What Is PR? Marketing vs PR Explained – and Where PR Fits in the Marketing Mix

3rd December 2025

If I had a pound for every time someone asked me, “So, what exactly is PR?” … I’d probably be retired on a beach somewhere. Often, PR (public relations) is confused with marketing or advertising, but it has a unique role. Keep reading for a breakdown of everything PR and discover the answers to some […]

Read Article
Why (and how) you should make video part of your business’s communications strategy

16th July 2025

Thinking Hat Media outline ways businesses are using video production to build trust and reliability, shorten sales cycles, and raise their profiles amongst their key audience groups.

Read Article
The AI content shift is happening – how to evolve your SEO strategy for ‘GEO’

24th February 2025

Ranking in search engines like Google is still essential for businesses to reach their audience in the right moment, but the mainstreaming of generative AI tools presents a new channel that brands must get right – GEO.

Read Article