Latest News and Insights

Blondes in the Boardroom: My Dubai Business Experience (Part One)

25th March 2025

When Thinking Hat Media was invited to co-host the UAE Scale Up Conference in Dubai last month, our immediate response was a resounding ‘YES!’. This wasn’t only because of our agency’s ambition to expand into the region but because we work with so many start-ups and scale-ups determined to do the same thing. Dubai, and […]

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From shutdowns to rebrands: why you can’t afford to focus on just one social platform

12th February 2025

It’s been nearly a whole month since Trump reinstated access to TikTok in the US and delayed the enforcement of the app’s ban for 75 days. It’s impossible to predict how this will pan out for TikTok, but whatever happens, the whole debacle has been a deafening wakeup call for marketers and brands who have […]

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‘Tis the season… for brands to rethink the way they approach their Christmas ads

19th December 2024

With Christmas only one week away, I had a disconcerting festive realisation — I have not seen this year’s John Lewis Christmas advert. Not only have I not seen it, but I can’t tell you the theme, whether there’s a tie-in shoppable character, or name the acoustic heartstring-tugging cover they’ve used as the soundtrack. While […]

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