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Rain or shine, it’s authenticity time (unless you’re Rishi)

29th May 2024

Sometimes in election campaigns, events just seem to ‘stick’. From Labour leader Neil Kinnock tumbling into the sea to Theresa May’s dad dancing and Ed Milliband’s bacon sandwich, the UK’s politicians have an unhappy knack for turning some of the most relatable aspects of British life into defining moments of their own doomed political campaigns. […]